WHY JUST CREATE IDENTS WHEN YOU CAN CREATE A LEGACY?
The Oaks
The brief was for 5 TV idents for a band we’d created for the brand. We gave them 5 idents. Plus a 3 minute documentary (watched by over a million people). Plus a single downloaded thousands of times from iTunes. Plus the music video. Plus festival appearances. Plus t-shirts, stickers, posters and collectible ephemera for the band’s fans. Well, they didn’t say the only wanted idents.